进入者

For the relation of construction, behavior and performance, some related operation index is selected and analyzed positivist.

这种竞争行为主要表现在现存保险经营机构对进入壁垒的设置和对市场份额的扩张，以及潜在进入者积极谋求进入的举措。

This different iation of the products results into the vertical and horizontal entry barrier of potential entrant.

由于产品的差别化而导致潜在市场进入者横向和纵向的进入壁垒。

In medical industry main competition strength from the competition between hospital, next is the pressure of the patient attention to the price which brings to the hospital, the influence of the potential entrant, the supplier, the medical service replacer are relatively weak to the hospital.

医疗产业内主要竞争力量来自产业内医院之间的竞争，其次是患者对价格的关注给医院带来的压力，潜在进入者、供应商、医疗服务替代者对医院的影响相对较弱。

Thirdly,it presents the mechanisms of preventing market pricing in aluminum industry,that is to say,making a price lower than the induced entering price to prevent entering the market.This price makes the potential enterer recognized that when they entering the market,the expected income will be offset by the cost of overcoming the market entering barrier or suffering retaliation.Thereby they give up their access of entering.

第三，提出铝工业市场的阻止进入定价的机理，即通过制定低于诱发进入的价格来防范进入，这一价格水平使潜在进入者认识到进入市场后，预期获得回报将与克服进入障碍以及遭到报复所付出的代价正好相抵，从而放弃进入。

We look at the strategy in China there are many ways because HSBC grows in Hong Kong and Shanghai banking cooperation, so we get a very long history yet, goes back 135 years we have been in the land of your country, several times, over that period of time, but it is terribly important for us it is a very important of the future, I am not say anything because our chairman doesnt say anything possible opportunity to try to impress people that how much you want to be here significant, what I find really fascinating because we have just been spending a lot of time just making research in the brands of China, degree our competitors brand in general, there is a tendency I think among the people of Chinese all think it is a developing country, from the marketing standpoint, brand standpoint, in actually fact, if you look at how Chinese brands behave, it is a very developed country, it behaves much more like France, or the UK, does like Brazil, or Malazia, you have heard how competitive this market places, there are lots of very very good products, very high quality products, lots of very well-excepted local brands have a long history, in fact, it not given one foreign brand comes in, we have history and understanding here, we are the new brand on the block if you like, we have to understand where our initial be in the very complicated very very competitive market place, there are a lot of banks, there are a lot of banks specialized particular sector of the market, they also move to grow become a lot of unbanked people in this country, so all of our present opportunities and my strategy were wave with those

说到我们中国的战略，我想应该有许多种不同的战略吧，因为汇丰在香港和上海都有分支。我们在中国有很悠久的历史，可以追溯到135年前，之后几番登陆中国，但我认为最重要的，还是汇丰未来在中国的发展，虽然我很想让大家知道我们在中国发展的迫切愿望，但我现在不能宣布任何的战略，是因为我们的主席还没有表态。在中国，我们对中国的品牌做过许多的调研工作，把我们的竞争对手分级，最让我感到震惊的，在中国有一种趋势就是，从市场的角度来看，品牌的角度来看，中国的民众都认为中国是一个发展中国家，而实际上，如果你观察一下中国的知名品牌是怎么样运行的，你就会发现更像一个发达国家。这样的品牌行为更像是在法国，在英国，在巴西，或是马来西亚，在中国，你会发现市场竞争也是那样的激烈，中国市场上有许多出色的商品，高质量的商品，有许多拥有悠久历史、具有独特影响力的知名品牌，实际上，任何一个外国的品牌、任何一个后进入者想挤进来，都不是容易的事情。虽然我们很早就和中国有渊源，但我们也可以说是一个新的市场进入者，我们必须在这个复杂而又竞争激烈的市场中找到我们的方向，中国市场上现在有许多的银行，还有许多专门服务于某一特定顾客群的银行，但我们的空间还很大，因为中国还有许多没有开发的处女地，所以，我认为我们现在的机会和战略是和那些竞争对手们在市场上共舞。

We look at the strategy in China there are many ways because HSBC grows in Hong Kong and Shanghai banking cooperation, so we get a very long history yet, goes back 135 years we have been in the land of your country, several times, over that period of time, but it is terribly important for us it is a very important of the future, I am not say anything because our chairman doesn't say anything possible opportunity to try to impress people that how much you want to be here significant, what I find really fascinating because we have just been spending a lot of time just making research in the brands of China, degree our competitors brand in general, there is a tendency I think among the people of Chinese all think it is a developing country, from the marketing standpoint, brand standpoint, in actually fact, if you look at how Chinese brands behave, it is a very developed country, it behaves much more like France, or the UK, does like Brazil, or Malazia, you have heard how competitive this market places, there are lots of very very good products, very high quality products, lots of very well-excepted local brands have a long history, in fact, it not given one foreign brand comes in, we have history and understanding here, we are the new brand on the block if you like, we have to understand where our initial be in the very complicated very very competitive market place, there are a lot of banks, there are a lot of banks specialized particular sector of the market, they also move to grow become a lot of unbanked people in this country, so all of our present opportunities and my strategy were wave with those

说到我们中国的战略，我想应该有许多种不同的战略吧，因为汇丰在香港和上海都有分支。我们在中国有很悠久的历史，可以追溯到135年前，之后几番登陆中国，但我认为最重要的，还是汇丰未来在中国的发展，虽然我很想让大家知道我们在中国发展的迫切愿望，但我现在不能宣布任何的战略，是因为我们的主席还没有表态。在中国，我们对中国的品牌做过许多的调研工作，把我们的竞争对手分级，最让我感到震惊的，在中国有一种趋势就是，从市场的角度来看，品牌的角度来看，中国的民众都认为中国是一个发展中国家，而实际上，如果你观察一下中国的知名品牌是怎么样运行的，你就会发现更像一个发达国家。这样的品牌行为更像是在法国，在英国，在巴西，或是马来西亚，在中国，你会发现市场竞争也是那样的激烈，中国市场上有许多出色的商品，高质量的商品，有许多拥有悠久历史、具有独特影响力的知名品牌，实际上，任何一个外国的品牌、任何一个后进入者想挤进来，都不是容易的事情。虽然我们很早就和中国有渊源，但我们也可以说是一个新的市场进入者，我们必须在这个复杂而又竞争激烈的市场中找到我们的方向，中国市场上现在有许多的银行，还有许多专门服务于某一特定顾客群的银行，但我们的空间还很大，因为中国还有许多没有开发的处女地，所以，我认为我们现在的机会和战略是和那些竞争对手们在市场上共舞。

The illusion to be created with a huge space covered claborate-style painting of colorful clouds painted on silk will lead the visitors into an illusive world where one shall touch the ideal Eastern Heavens, a mysterious world where he might meet Chang-e flying to the moon or catch the moon from the sky or be the Kongfu master himself waling among the clouds.

彩云绘制在裱糊中国特色的工笔画用绢上，形成一个巨大而虚幻的空间，使每一个进入者似腾云驾雾、似九天揽月、似嫦娥奔月、也似武侠高人行走在云间，似真似幻，仿佛进入了一个东方理想化的上天、神话般的世界。

However, with such huge market potential, new entrants will be attracted.

面对如此巨大的市场潜力，新进入者最终将纷纷进入。

Thus, despite of the fact that potential illegal enterers can enter the market through counterfeiting the product of the incumbent, they have to face the probability of being fined.

因而，非法进入者虽然可以以冒牌的方式进入行业或市场，但有面临被处罚的可能性。

All of these would lead to more new entrants into the industry, and competition between new entrants and incumbents would increase.

这些都意味着在我国电信市场上，将会有越来越多类似于中国联通的后进入者，后进入者与在位者之间的竞争也将更加激烈。

Plunder melds and run with this jewel!

掠夺melds和运行与此宝石！

My dream is to be a crazy growing tree and extend at the edge between the city and the forest.

此刻，也许正是在通往天国的路上，我体验着这白色的晕旋。