消费者市场

This paper first reviews the history of lifestyle segmentation research, then focuses on introducing the theory and application of AIO approach, and suggests that the marketers in China should take the advantage of lifestyle research to win the severe competition in the fast growing market.

本文首先回顾了生活方式市场细分研究的历史，然后针对中国市场的特殊情况，着重介绍了AIO方法的理论和应用，并指出对消费者生活方式的深入研究，是现阶段中国营销人在市场竞争中取胜的关键。

Practical in the market, crafts products accessories industry to lead the direction for the market to recruit talent jewelry processing characteristics so that it formed the production process, the composite indicator products at home and abroad have reached the advanced level, its diversity and practicality of being the industry Peer recognition and consumer markets.

在市场实用上，工艺品系列产品以配饰行业为市场引领方向，聘请珠宝加工人才使之形成特色的生产工艺，产品的综合指标均已达到国内外先进水平，其多元化和实用性正被业内同仁及市场消费者认可。

It is reflected the otherness and homophyly of different consumers demand by market segmentation, which can redound to enterprise understand market and choose goal consumer in market activity.

通过市场细分，可以反映出不同消费者需求的差异性和类似性，从而为企业在市场营销活动过程中认识市场、选择目标顾客提供依据。

Main rooms replacement to regulate the orderly competition principle, the housing consumer services around the theme path of combining integration and active interest in the market, research the market and continuously break the self-from 108 shops selling home even while the market, and launched a "one-stop housing consumer services","replacement installation Po""rental agency" welcomes foreign consumer initiatives a good intermediary services brand.

上房置换以有序规范竞争为原则，围绕住房消费服务的主题，产学研一体化，积极关注市场、研究市场，不断突破自我，由108家连销店切入市场后，又连续推出了"住房消费服务一条龙""置换安家宝""租房代理"等倍受消费者欢迎的举措，形成了良好的中介服务品牌。

By using circular-flow of market, we can easily explain that goods and money just flow to its self-direction.

因为商场上两个角色的不同，企业是生产者而家庭是消费者，他们的交易方式才形成了不同的市场：货物服务市场以及生产要素市场。

Marketing Channel just acts the role as companies' logistics in marketing activities. Marketing channel means the sum of a series of independent organizations and units which are founded to transmit the manufactured products from the companies to the customers.

市场营销渠道便是企业市场营销活动的后勤，所谓市场营销渠道是负责将企业生产的产品转移到消费者手中的一系列独立组织或单位的总称。

Finally, using this analysis framework and unifying the practice of the reform of institutions and public finance system, this paper preliminarily analyzes the overall way of constructing our country's non-profit organization system This paper makes conclusions as follow:1~, it is necessary to carry on the trichotomy to the field of resources disposition from the point of the supply-demand relation configuration because of the limitations to Bipolar Paradigm between market and government.2~, introducing the market mechanism to the domain of public service is helpful to improve economic efficiency of the supplies, but the lack of the corresponding ethics value standard and the government structure will cause the erosion of public welfare and the loss of commonality and fairness.3~, the sources of the fault to the reform of institutions are the vacancy of public ethics goal and the lag of public service fundamental research, which makes the reform of institutions follow the way of the reform of enterprise.

在完成公共服务分析框架后，作为本论文研究体系的延伸，在本文的最后部分，运用这一分析框架，结合我国事业单位改革和非营利组织发展的实践与公共财政体制改革，初步分析了构建我国公共事业体制框架的总体思路。通过公共服务分析框架的构建，本文得出的基本结论有以下几点：1、市场和政府二分的范式对认识公共服务和公共事业领域的资源配置存在局限性，因此有必要从供求关系构型上对资源配置场域进行三分法的划分。2、简单地在公共服务领域引入市场机制有助于供给者的经济效率提高，但是，如没有相应的伦理价值理念的规范和治理结构，必然会导致对公益消费者公共福利的侵蚀，出现公共性与公正性的流失。3、以推向市场和创收为实质内涵的我国事业单位改革失误的根源，在于公共伦理目标的缺失和对公共服务理论研究的滞后，因而才沿袭了企业改革的思维和方法。

Use intranet, internet or commercial magazines to find out Kantar and customer panel activities related to the team as well as to the clients. Collect and analyze competitors and market information; keep a good knowledge of advantages and disadvantages of competitors; offer information support and suggestions in order to maintain and elevate the competitiveness of the company. Analyze market demands; assist in the development of new products and marketing activities; expand customer panel clients and markets.

使用企业网、因特网或贸易杂志等，随时了解Kantar和固定样组与团队和客户相关的活动；收集并分析竞争对手和市场的相关信息，掌握竞争对手的优势和劣势，为保持和提升公司的竞争力提供信息支持和建议；分析研究市场需求，协助进行新产品开发和市场营销活动，拓展消费者固定样项目客户和市场。

Use intranet, internet or commercial magazines to find out Kantar and customer panel activities related to the team as well as to the clients. Collect and analyze competitors and market information; keep a good knowledge of advantages and disadvantages of competitors; offer information support and suggestions in order to maintain and elevate the competitiveness of the company.

使用企业网、因特网或贸易杂志等，随时了解Kantar和固定样组与团队和客户相关的活动；收集并分析竞争对手和市场的相关信息，掌握竞争对手的优势和劣势，为保持和提升公司的竞争力提供信息支持和建议；分析研究市场需求，协助进行新产品开发和市场营销活动，拓展消费者固定样项目客户和市场。

REALFLEET core marketing strategy must proceed from the customer needs to find differences, explore the differences and use the difference for themselves has yet to set foot in the creation of a competitor or do not set foot in the market space, through efforts to become the market leader in the only brand or brands , with the sole or lead their own rapid solid market position, to win the first pot of gold market until becoming the authority to establish a stable of consumer brand loyalty and become cash cows, and ultimately achieve the exclusion of dissidents, the collapse of the opponent's The purpose of this unique and exclusive in nature and is caused by the difference of the core of enterprise marketing strategy connotation.

REALFLEET公司营销的核心策略必须要从顾客需求出发，寻找差异，发掘差异，运用差异为自己开辟一个竞争对手尚未涉足或涉足不深的市场空间，通过努力成为该市场中的唯一品牌或领先品牌，凭借唯一或领先优势迅速稳固自己的市场地位，捞到市场的第一桶金，直到成为权威，建立起稳定的消费者品牌忠诚度，成为现金牛，最终达到排除异已，瓦解对手的目的，这种唯一性和排他性就是由差异化带来的企业营销策略的核心内涵。

But we don't care about Battlegrounds.

但我们并不在乎沙场中的显露。

Ah! don't mention it, the butcher's shop is a horror.

啊！不用提了。提到肉，真是糟透了。