可度量化群

As to the first research topic, we present a 'Noble Brand Positioning Four Master Phases Theory': Brand Space Theory, Brand Capital Theory, Brand Value Theory and Brand Circle Theory in advance. Following based on the Principal Component Analysis of statistical theory, we implemented the quantitative research in the 'Noble Brand Positioning Four Master Phases Theory'. We used the most famous fast food brand 'McDonald' s' as the sample space. The simulation test result shows that the Overall Index Explanatory Power is 83% under the Cronbath' s a is 0.88 through the quantitative verification. This result gives a strong support in defining the Noble Four Niche Phases Theory as the important strategic factor in establishing brand positioning index. After completing the quantitative research, the Principal Weight of each Sub-Niche is positive. This also implies that the Noble Brand Positioning Four master Phases Theory represents positive affection to brand positioning index. We also created the following Sub-Niches those are rarely mentioned in the past literatures. The Sub-Niches are:'Endless Running Strategy, Business Environment Strategy, Physical Capital Strategy, Brand Logo, Brand Music, Business Life Strategy, Personnel Capital Strategy, Life Cycle Strategy, Trust Mask Strategy, Re-Positioning Strategy, Word-Power Strategy, Globalization Strategy, Network Revolution Strategy and Green Brand Strategy'. The quantitative verification model can classify the responses of the sampling space into groups. After that, we used the quantitative verification process to classify the Target Consumer. And through the Principal Component Analysis, the group that owns the biggest average value consists of the Master Target Consumers for the business. This result would become the best suggestion for the business to adjust its strategies and to upgrade the productivity efficiency and create higher profit. As to the second research topic, we focused on finding the best corresponding characteristics attributes of the Brand Music for the Brand Log.

针对第一个研究主题，本文首先提出了一种创新性的品牌定位利基理论（A New Brand Positioning Niche Phase Theory）；品牌空间论，品牌资本论，品牌价值论与品牌循环论，接着本文以统计理论的主成份分析方法针对本文所提的创新性的品牌定位利基理论进行量化研究，本文以快餐业中知名品牌麦当劳作为样本空间，由量化验证的结果显示在信度分析Cronbatch's α为0.88之下其总指标解释力（Overall Index Explanatory Power）为83％，验证本文所提的创新性的品牌定位利基理论是构建品牌定位的重要策略因素，同时经由量化分析结果每项主成分权重值皆为正值更验证了本文所提的企业创新性的品牌定位利基理论与品牌定位指标呈现正相关：同时本文所提出次利基：'永续经营策略、企业环境策略、实体资本策略、企业生命策略、品牌标志策略、品牌音乐策略、人际资本策略、生命周期策略、信任标志策略、重新定位策略、文字威力策略、放眼全球策略、网络革命策略与绿色品牌策略'更是其它文献所未提及的：本文量化验证模式更可将样本空间中的responses分类群组，然后量化验证以界定目标市场，经由分析结果显示，其中具最大主成份百分位序均值者所属群组，即为企业中的主力消费群，提供企业决策者参考，进而调整其企业策略，而为企业提升生产效率创造更大的利润。

Neither the killing of Mr Zarqawi nor any breakthrough on the political front will stop the insurgency and the fratricidal murders in their tracks.

在对危险的南部地区访问时，他斥责什叶派民兵领导人对中央集权的挑衅行为。

In fact,I've got him on the satellite mobile right now.

实际上 我们已接通卫星可视电话了