可口可乐

Only Asa Candler and Frank Robinson know the formula for what is now "Classic Coke".

只有Asa Candler和Frank Robinson知道现在所谓的"经典可口可乐"的配方。

Now Candler set about making Coca Cola a household word.

现在，坎德勒想做的就是使可口可乐家喻户晓。

Their agreement with Candler began the franchising bottling system that still remains the foundation of the Coca-Cola Co.

他们与Candler公司的合作开始于经销装瓶系统，此合作依然基于可口可乐公司的软饮料系统。

Candler went on to say, just as Roberto could now, No article of like

很高兴可口可乐在一百年后的今天，始终还是遵循Candler当初立下的愿景，Candler

If Coca Cola was going to expand beyond its regional roots, Candler would have to make people aware of this new beverage. He had to convince a 2skeptical public that it was special, and make them care whether they got the real thing, or not.

如果要将可口可乐的销售扩展到产地以外的区域，坎德勒必须让人们知道有这么一种新饮料，他必须使持怀疑态度的大众相信它是特别的，使他们对能否喝到的真正好的饮料感兴趣。

Candler was a creative whiz at advertising,but showed little imagination in understanding the potential.

在美国的大部分地区，可口可乐以1美元的价格销售，但没人分心去回收。

Candler, a businessman from Atlanta, was able to procure ownership, and with his knowledge of merchandising

Candler，取得所有权，也因为他具有丰富的商品行销知识，使可口可乐被引进美国各处。

Though it was Asa Candler who introduced Americans to Coke, Robert Woodruff would spend 60 years as Coca-Cola's leader introducing it to the rest of the world.

虽然这是亚细安坎德勒人士介绍美国人焦炭，罗伯特书屋将花费60年可口可乐的领导人介绍给世界各地。

However, when the Coca – Cola drink became very popular, people wanted to take home bottles of it, so Mr. Candler agreed to sell it in bottles.

但是当可口可乐饮料变得十分流行，人们想用瓶装着带回家，所以 Candler 先生同意将它瓶装出售。

Candler distributed clocks, calendars and other items laden with the Coca-Cola logo as he toured the country, spreading the brand and selling his product.

坎德勒分布式钟表、日历和其他物品载货与可口可乐标志作为他参观了国散布品牌和推销自己的产品。

The split between the two groups can hardly be papered over.

这两个团体间的分歧难以掩饰。

This approach not only encourages a greater number of responses, but minimizes the likelihood of stale groupthink.

这种做法不仅鼓励了更多的反应，而且减少跟风的可能性。