优势

Positioning Locating a brand in consumers' minds over and against competitors in terms of attributes and benefits that the brand does and does not offer Attribute or benefit Quality and price Use or user Competition Attribute or benefit: Volvo and safety; Visa is "everywhere you want to be." Quality and price: super premium vodkas like Stolichnaya Gold Use or user: Max Factor is the "makeup that makeup artists use." Competition: Body Shop founder, Anita Roddick, emphasized that her products stood for natural ingredients, no animal testing, and recyclable containers.

定位 将一个品牌植入消费者脑海并以该品牌的特质或优势与其他竞争者竞争特质或优势质量及价格用处及使用群体竞争特质或优势：提到沃尔沃想到安全；提到Visa想到"行遍天下"质量及价格：绝对优质的伏特加诸如红牌和金牌伏特加用处及使用群体：Max Factor是"化妆大师用的化妆品"竞争：Body Shop创始人，Anita Roddick，将她的产品定义为纯天然成分，无动物试验，可回收循环包装容器

A low level of disturbance can not bring the obvious changes to the subaerial algae in community interior, intermediate disturbance can increase the species quatities of subaerial algae, but can not change the dominant species of algae community, while the serious or repeated disturbance may alter both the component of species and the dominant species, that is species quatities decrease, and dominant species change.

局部小范围的干扰或轻度干扰不会对群落内部亚生藻类的种类组成产生明显影响；中度干扰可使群落内部的亚气生藻类的种类明显增加，但藻类群落的优势种不会改变；而重度干扰下，植物群落内的亚气生藻类的种类组成及优势种均会发生重大变化，种类数量减少，优势种改变。

The species of green and brown algae found in the intertidal were mainly warm t emperate , those of red algae were more varied, however, including warm temperate , temperate and subtropic as well as cold temperate species. There existed signi ficant difference in species dominance among the four seasonal communities.

绿藻和褐藻类群主要为暖温性种类，而红藻类群比较复杂，即有暖温带性的、温带和暖水性种类，也有寒温带的冷水性种类。4个季节群落的物种优势度序列存在明显的差异，海黍子在春季和冬季为群落的第1优势种，而孔石莼在夏季和秋季为第1优势种。

In product sales, and red date has confirmed that the development of a market-leader in the strategic model, the expansion of channel networks, implementation of store system, through the formation of terminal edge brand, to determine the "red date or" brand in the market competition of dominant position, for enterprises to pave the way for rapid development, the achievement of "good faith win-win" business goals.

在产品销售上，红日公司确定了发展以市场为先导的战略模式，扩充渠道网络，推行专卖店体系，通过终端优势形成品牌优势，从而确定"红日升"品牌在市场竞争中的优势地位，为企业的高速发展铺平道路，实现"诚信双赢"的企业目标。

In chapter 4, I analyse China's SMEs from the angle of the OIL paragigm. With the analysis we find that SMEs have a certain ownership advantages, interiorization and territorialization advantages which foreign investment needed, but there are also a lot of deficiencies which mainly reflected in the financing capacity and small scale, which should be overcomed in the process of foreign investment.

第四章通过OIL理论分析我国中小企业对外直接投资，通过分析我们发现我国中小企业具备一定的对外投资所需要的所有权优势、内部化优势和区位优势，但同时也存在很多的不足，主要体现在融资能力差，规模小等，在对外投资的过程中需要克服。

Uncared-for manufacturer Internet trades through what simplify flow, more substantial information and more choices, gift the dominant position with consumer larger more, these consume an advantage more and more by masses place hep, but if we see consumptive advantage merely, likely oversight the tremendous change that produces in manufacturer.

被忽略的制造商互联网通过简化的交易流程、更丰富的信息和更多的选择，赋予消费者更多更大的优势，这些消费优势越来越被大众所熟知，但如果我们仅仅看到消费优势，就可能忽略了制造商中发生的巨大变化。

By analyzing the core competence the dissertation has proved it is a matching standard of the two-element structure. The aims of any management changing are forming and keeping the competition predominance. The steady resource of the competition predominance is forming and keeping the competition predominance. The core element of competition predominance (such as, the foresight, leading, innovation, quality, entrance vallum, customer regulation, changing cost and partner-relationship.) is a key factor that to found a sueeessful enterprise whatever the changing has occurred in the environment.

通过对核心竞争力的分析证明核心竞争力是两种要素结构匹配的标准或依据；管理变革（包括基于信息系统的管理变革）的目的是为了形成并保持竞争优势，而稳定的竞争优势的来源是形成并保持核心竞争力；不论环境发生了怎样的变化，远见、领导、创新、质量、进入壁垒、消费者规定、转换成本和伙伴关系等仍是建立一个成功企业或具备竞争优势企业至关重要的因素，它们来源于管理系统7要素：文化、人、战略、组织、专业管理、技术管理和信息的有效结合，这种结合形成核心竞争力；管理变革的重要途径就是形成核心竞争力的关键要素的有效结合。

In the numerous extension patterns, the government leading extension pattern is the strongest, quicker, and the extension area is larger, but the extension system should be further strengthened, and the policy supports should be given by the government. The extension pattern with the research institutes as the main body is strict and scientific, and is welcomed by the peasants, but the extension strength is weak. The extension pattern with the companies as the main body has the advantage in the extension area, and is a new pattern, but the service consciousness of the agricultural fertilization should be strengthened. The extension pattern with the supply and marketing cooperative as the main body has the advantage of retailing fertilizers, but the technical training to the vocational staff should be strengthened. In the extension pattern with the chain radiation as the main body, the activity of the peasants is higher.

研究表明，在众多的推广模式中，政府主导型推广模式的推广力度最大，推广速度较快，推广面积也较大，但是推广体系应进一步强化，政府应给予政策上支持；以科研单位为主体的推广模式严谨、科学，受到农民的欢迎，但推广力度小；以公司为主体的推广模式在推广面积上有一定优势，是一支新生力量，但应强化农化服务意识；以供销社为主体的推广模式具有分销肥料的优势，但应对该系统的业务人员加强技术培训；以连锁辐射为主体的推广模式中，农民积极性高；以科研+公司+推广+农户为主体的(来源：ABC论文5b网www.abclunwen.com)推广模式在推广面积、农民的积极性均有一定优势，它能把几大部门的利益集中在一起，取长补短，以共同促进平衡施肥的发展。

Results of sampling showed that the typical evergreen broad-leaved forest of Mt. Jiulianshan consisted mainly of subtropical families and genera with dominant families including Fagaceae, Lauraceae, Camelliaceae, Styracaceae, Ericaceae, and Magnoliaceae.

群落主要由热带、亚热带科属组成，优势科为壳斗科Fagaceae，樟科Lauraceae，山茶科Camelliaceae，安息香科Styracaceae，杜鹃花科Ericaceae和木兰科Magnoliaceae等科，优势树种以相应的优势科属树种为主。

A total of 19,781 insect individuals belonging to 959 morphospecies, 145 families and 15 orders were collected. The most abundant orders were Diptera (69.68%), Homoptera (11.19%) and Hymenoptera (10.10%). At the family level, Chironomidae (17.67%), Mycetophilidae (12.32%), Cicadellidae (8.32%), Ceratopogonidae (7.56%), Sciaridae (7.39%) and Cecidomyiidae (5.81%) were the most abundant taxa. Although there were little differences in similarity among the three sampling plots, the dominant orders and families in theses plots differed. The meadow had the highest diversity while the spruce forest had the lowest diversity.

结果：三样区共采集到19，781只昆虫，分属15目、145科、959个形态种；各目的组成百分比，以双翅目(69.68%)、同翅目(11.19%)及膜翅目(10.10%)最为优势；在科的类阶，则是以摇蚊科(17.67%)、蕈蚋科(12.32%)、叶蝉科(8.32%)、糠蚊科(7.56%)、黑翅蕈蚋科(7.39%)及瘿蚋科(5.81%)为优势类群；三个样区的相似度差异不大，但是优势类群则不相同；无论丰度、均匀度及多样性指标，箭竹草原样区均高过於云杉林样区及铁杉林样区。

Breath, muscle contraction of the buttocks; arch body, as far as possible to hold his head, right leg straight towards the ceiling (peg-leg knee in order to avoid muscle tension).

呼气，收缩臀部肌肉；拱起身体，尽量抬起头来，右腿伸直朝向天花板（膝微屈，以避免肌肉紧张）。

The cost of moving grain food products was unchanged from May, but year over year are up 8%.

粮食产品的运输费用与5月份相比没有变化，但却比去年同期高8％。