广告代理业

词组短语

ad-agency

与广告代理业相关的网络例句 [注：此内容来源于网络，仅供参考]

The goal of this thesis is to protect fair competition of the market and consumer's rights and interests, chapter one is the introduction, the aim and the motive of the research and research range; Chapter two is the advertising summary, recommend meaning , introduce the regulation of false or misleading advertisement in our country and foreign countries; Chapter three collects the cases regarding false, untrue or misleading advertisement from Consumer Protection Law and Fair Trade Law, as well as the documents and theories in order to form important basis to make out a set of judgment criterion with four stages to determent a false, untrue or misleading advertisement at Chapter four. Chapter five focuses on the civil liabilities of advertising media of the advertising agency; Chapter six is the conclusion which gives suggestion to improve recent determination structure on false, untrue or misleading advertisement.

本文以保护市场之公平竞争以及消费者权益的角度为出发，第一章为绪论，说明研究动机研究方法与研究范围；第二章为不实广告概述，介绍不实广告之意义以及我国与国外对其之法律规范作说明；第三章为收集消费者保护法与公平交易法的相关案例以及文献与学说形成判断不实广告架构的重要依据，而在第四章对於我国判断不实广告之原则做个重新建构，按虚伪不实与引人错误系两种不同之概念，本文依其拟制出一套新四阶段的不实广告判断准则；第五章系整理不实广告的关系人企业主、广告媒体业、广告代理业之民事责任并分析其所负之责任；第六章为结论并提出改善我国不实广告之判断准则之建议。

This text explains on the advertising agent of media especially , readers probe into together, discovery of expecting to be able to be new. End of article enumerate domestic media agency circle little famous professional media case of agency company, can see some epitome of the advertising agent of China's media from his development course, see the development future of advertising factorage of China's media at the same time !

本文重点就媒介广告代理进行阐述，在文章的最后列举了国内媒介代理界小有名气的专业媒介代理公司的案例，从其发展历程中可以看到中国媒介广告代理的一些缩影，同时也看到中国媒介广告代理业的发展未来！