marketing ['mɑ:kitiŋ]

marketing的基本解释

-

[变形] market的现在分词

n.

行销, 买卖

marketing的同义词

v. market

与marketing相关的情景对话

商务外贸 / Advertising-(广告)

A:

We want to use the right marketing mix to reach our target market.

我们想要使用正确的行销媒体来达到市场目标。

B:

Certainly. We've done some tactical planning already. We think we've come up with a good plan.

当然。我们已经完成一些战略计划。我们认为我们已经提出一项不错的计划。

A:

What media do you plan to use?

你们准备使用何种媒体？

B:

Well, taking into account the image you want to project, we've asked our copywriters to prepare copy for computer magazines and the internet first.

考虑到你们想要表现的形象，我们已要求撰写文案的同事准备好计算机杂志稿及网际网络用稿。

A:

So that way, our advertising dollars would be focused on people we know are computer users.

这样一来，我们的广告花费就会针对在，如我们所知，计算机使用者身上。

B:

Yes. We'll also run billboard and newspaper ads to help create broad brand recognition.

是的。我们还同时刊登广告看板及报纸广告来帮助创立明显的品牌识别。

A:

Will there be any direct mail?

会有任何广告邮件吗？

B:

No. That would not be correct for a manufacturer like you. Leave that to the retailers.

没有。对像你们这样的制造商来说，那并不是正确的作法。把这种方式留给零售商吧。

A:

Good point. Please prepare a more detailed proposal, and then I'll pitch it to the higher-ups.

说得没错。请准备一份更详细的提案，然后我会把它推销给高阶主管。

B:

Great. We'll get started right away.

太好了。我们马上准备。

商务外贸 / Getting Started-(成立公司)

A:

Let's review our start-up plans. When do you think we will be able to move into our new office?

我们再看一遍我们的初步计划。你想什么时候我们可以搬进新的办公室？

B:

Well, we can move in any time after July first, but moving in and actually getting started are two different things.

七月一号之后我们随时可以搬进去，不过搬进去和实际开始工作是两回事。

A:

Good point. Anyway, I have our new marketing manager, Helen Parker, helping us get set up.

说得好。无论如何，我会要我们新任的市场经理，海伦.派克帮忙我们打点一切。

B:

What is she doing?

她是做什么的？

A:

She's overseeing the purchase of equipment and so forth.

她监督机器设备的采购等等。

B:

Does she have a background in that sort of thing?

她有那方面的背景吗？

A:

As a matter of fact, it turns out she practically ran her last company, from marketing to finance.

事实上，她上一个公司从行销到财务，实际上都是她在运作的。

B:

I'm looking forward to meeting her.

我期待认识她。

A:

Have you begun to investigate factories? I'm so glad we aren't going to try to run our own factory at first.

你开始调查工厂了吗？我很高兴我们没有先试图设立自己的工厂。

B:

Yes, I've started. And I've found some good people for R and D, too. Then there are the art people designing our logos-

是的，开始了。我也替研发部门找了些好人才。然后有一些美术人员设计我们的商标——

A:

Oh, no! Millions of details: logos, slogans, letterhead, name cards . . .

商标，标语，信头，名片……

B:

You thought setting up a company was going to be easy?

你觉得创立一间公司会容易吗？

marketing所属的单词分类

Business / 商务 [280]

win-win  ·  username  ·  prime rate  ·  mouse pad  ·  economy of scale  ·  cold call  ·  bottom line  ·  purchase order  ·  log-in  ·  sales tax

与marketing相关的网络例句 [注：此内容来源于网络，仅供参考]

Enterprises must innovate the marketing tactics and marketing way in order to meet knowledge type customer"s demands, Knowledge marketing has offered solved tools as innovative mode of marketing those enterprises in era of knowledge-driven economy, in the marketing system of knowledge, traditional 4Ps marketing association tactics also have been given the new meaning, formed the 4Is marketing association tactics (such as Individual product and service, Price Indenture, The Platform Bases onInternet, Knowledge Intercourse)that have already been realized and proved in practice, Except the innovation of marketing association, the way of knowledge marketing is innovating constantly too, Learning Marketing and Experience Marketing is two ways among them, They direct against three kinds of rare resources on the knowledged customer to design concrete marketing method, tool in order to obtain the knowledged customer"s attention and trust separately, Learning Marketing attracts the attention of the knowledged customer according to the knowledge learning and exchanging of enterprises" marketing employee, management employee and the whole society. Experience Marketing let knowledged customer participate in the course of the products or the service according to consumption experiencing, a kind of special marketing mode. Not only met the characteristic that the knowledged customer is fond of participation but also obtained the knowledge type customer"s trust.This article includes five chapters:Chapter one preface introduces such questions as writing background, original intention of the selected title and thinking frame in the writing course of this article and expounds the reason emphatically that how to choose knowledged customer to summarize the new customer group. Study is a way to obtain knowledge; knowledge is an achievement of study also includes the customer"s self- innovation, meanwhile, proves to the small difference between the customer and customer.Chapter two put forward the knowledged customer"s concept, defines the knowledge customer"s definition and analyze its intension and epitaxy, also discusses rare resources on the knowledged customer. This article defines the knowledged customer as those groups and individuals that utilize knowledge to guide one"s own consumption practice and constant study and carry on the knowledge innovation constantly, they have completely new traits different from the old customer, time

企业必须对营销策略和营销方式进行创新以满足知识型顾客的需求，知识营销作为知识经济时代企业的一种营销创新模式为我们提供了一个解决工具，在知识营销体系中，传统的4Ps营销组合也被赋予了新的意义，形成了4Is营销组合(即个性化的产品和服务Individual product and service、基于协商下的价格约定Price Indenture、基于网络的信息技术平台The Platform Bases on Internet、知识的交流Knowledge Intercourse)，4Is营销组合已被越来越多的企业意识到并在企业的营销实践中得到了验证；除了营销组合的创新，知识营销的营销方式也在不断地创新，学习营销和体验营销便是其中两种方式，它们针对知识型顾客身上的三种稀缺性资源设计具体的营销方法、工具分别用以获取知识型顾客的注意力和信任度，其中学习营销通过企业内部营销人员、管理人员和企业外部全社会的知识学习、交流来吸引知识型顾客的注意；体验营销则通过消费体验这种特殊的方式让知识型顾客参与到产品或服务的过程

Network Marketing, Multimedia Advertising, One-to-one Marketing, Direct Marketing, Focus Marketing ,Customer-oriented Marketing,Customer Interactive Marketing, Interactive Marketing, Experiential Marketing, Entertainment Marketing, Nonstore Marketing, Scripless Trading, and Online Seminars etc.

几乎包括了所有最新的营销理念，如：网络营销、多媒体广告、一对一营销、直复营销、分众营销、顾客导向营销、互动营销、体验营销、娱乐营销、无店铺营销、无纸化交易和在线研讨会等等。

Marketing ethic come down to corporation and sellers two arrangement:one side,to the maine body,modern enterprise are in a complex society system,its management campaign is meetly embodyed by marketing campaign.on the otherhand,to the marketing personnel,during the marketing they directly represent the behavior of corporation,namely marketing ethic is put up by the unit of marketing.reversely,customers and publics judge if it is good law and moral by marketing action of enterprise and carrying through marketing activity according to the corporation marketing ethic.

营销伦理涉及到企业组织和营销人员两个层次：一方面，从企业这个主体看，现代企业处于一个复杂的社会大系统中，企业的经营行为在相当程度上是通过营销活动表现出来；另一方面，从营销人员的行为看，他们在营销活动中，更是直接代表了企业行为，即营销伦理由营销活动中的个体表现出来。反过来，消费者及社会公众则是通过企业营销行为来判断其是否符合法律规定和社会道德要求。

与marketing相关的网络解释 [注：此内容来源于网络，仅供参考]

Marketing：市场营销

有许多人将" 销售 "(Selling)和" 市场 营销 "(Marketing)视为同义语. 然而实际上, 销售 只是 市场 营销 众多的组成部分之一. 从商业意义上说,人员推销是指通过 销售 人员个人与潜在的顾客之间进行信息沟通,从而说服顾客去购买自己手中的某种产品.

Marketing：营销

在英语中,"营销"(marketing)就是"市场"的动名词形式,因此常译为"市场营销". 可见,银行的一切工作只要与市场,或者说与客户有一定的联系,均应纳入营销的范畴. 换言之,除了银行的内部管理事务以外,营销应该贯串全部经营管理活动的始终.

Marketing：市场学

所谓" 市场学"(MARKETING) 核心内容说来说去就是"消费者心理学". 虽说男人和女人购物时的最大区别就在于他们在理智程度上的差别,但男人有时也会被一支镜头的精美做工和幽暗的镀膜所吸引,忽略镜头的真正的成像.

Marketing：市场营销学

早在八十年代初她便到法国系统了解和研究国外市场营销学理论和实践,回国后,率先为经济管理专业的学生开出了>(Marketing)的课程,为国家培养了大批高级人才,其中很多都已成为国内营销学界的著名专家学者.

Marketing Executive：主管

Executive)职位要求 工作地点:厦门现代时装(厦门)有限公司市场主管(Marketing Executive)福利待遇广州地区市场主管(Marketing Executive)职位市场平均工资本网页标题:广州现代时装(厦门)有限公司招聘市场主管(Marketing Executive) 好工作,