generic brand

generic brand的基本解释

n.

普通品牌

与generic brand相关的网络例句 [注：此内容来源于网络，仅供参考]

As to the first research topic, we present a 'Noble Brand Positioning Four Master Phases Theory': Brand Space Theory, Brand Capital Theory, Brand Value Theory and Brand Circle Theory in advance. Following based on the Principal Component Analysis of statistical theory, we implemented the quantitative research in the 'Noble Brand Positioning Four Master Phases Theory'. We used the most famous fast food brand 'McDonald' s' as the sample space. The simulation test result shows that the Overall Index Explanatory Power is 83% under the Cronbath' s a is 0.88 through the quantitative verification. This result gives a strong support in defining the Noble Four Niche Phases Theory as the important strategic factor in establishing brand positioning index. After completing the quantitative research, the Principal Weight of each Sub-Niche is positive. This also implies that the Noble Brand Positioning Four master Phases Theory represents positive affection to brand positioning index. We also created the following Sub-Niches those are rarely mentioned in the past literatures. The Sub-Niches are:'Endless Running Strategy, Business Environment Strategy, Physical Capital Strategy, Brand Logo, Brand Music, Business Life Strategy, Personnel Capital Strategy, Life Cycle Strategy, Trust Mask Strategy, Re-Positioning Strategy, Word-Power Strategy, Globalization Strategy, Network Revolution Strategy and Green Brand Strategy'. The quantitative verification model can classify the responses of the sampling space into groups. After that, we used the quantitative verification process to classify the Target Consumer. And through the Principal Component Analysis, the group that owns the biggest average value consists of the Master Target Consumers for the business. This result would become the best suggestion for the business to adjust its strategies and to upgrade the productivity efficiency and create higher profit. As to the second research topic, we focused on finding the best corresponding characteristics attributes of the Brand Music for the Brand Log.

针对第一个研究主题，本文首先提出了一种创新性的品牌定位利基理论（A New Brand Positioning Niche Phase Theory）；品牌空间论，品牌资本论，品牌价值论与品牌循环论，接着本文以统计理论的主成份分析方法针对本文所提的创新性的品牌定位利基理论进行量化研究，本文以快餐业中知名品牌麦当劳作为样本空间，由量化验证的结果显示在信度分析Cronbatch's α为0.88之下其总指标解释力（Overall Index Explanatory Power）为83％，验证本文所提的创新性的品牌定位利基理论是构建品牌定位的重要策略因素，同时经由量化分析结果每项主成分权重值皆为正值更验证了本文所提的企业创新性的品牌定位利基理论与品牌定位指标呈现正相关：同时本文所提出次利基：'永续经营策略、企业环境策略、实体资本策略、企业生命策略、品牌标志策略、品牌音乐策略、人际资本策略、生命周期策略、信任标志策略、重新定位策略、文字威力策略、放眼全球策略、网络革命策略与绿色品牌策略'更是其它文献所未提及的：本文量化验证模式更可将样本空间中的responses分类群组，然后量化验证以界定目标市场，经由分析结果显示，其中具最大主成份百分位序均值者所属群组，即为企业中的主力消费群，提供企业决策者参考，进而调整其企业策略，而为企业提升生产效率创造更大的利润。

The paper draws the following conclusions:Brand value is the evaluation to the brand as asset and equity and it can be expressed as brand financial value and brand equity. Brand value comes from the extra utility it takes to the customers by satisfying their special needs. The forming base of the brand value is closely relative to the customers, and there are some other factors infecting brand value such as brand extension. Brand value evaluation includes two parts. One is to have a valuation to the brand financial value, the other is to evaluation of the brand equity by choosing a suitable brand equity model.

经过上述研究，本文得到以下结论：品牌价值是对品牌作为一种资产和一种权益的价值量化，具体体现为品牌财务价值和品牌权益价值；从效用价值论的角度，品牌价值来源于品牌带给消费者的特殊效用；品牌与消费者的关系是品牌价值的形成基础，品牌价值的大小还要受到其他因素的影响；完整的品牌价值测评应由两方面构成：按照收益法原则测评品牌的财务价值；选择适当的品牌权益模型对品牌权益进行测评。

Research on the direction of well-known brands: brand awareness, brand recognition, brand reputation, brand preference, brand share, brand satisfaction and brand loyalty, and so on, indicators of consumer brands from the direct evaluation and accreditation, which, Is the core indicators of brand loyalty.

知名品牌研究的方向：品牌知名度、品牌认知度、品牌美誉度、品牌偏好度、品牌占有率、品牌满意度、品牌忠诚度等，指标来源于消费者对品牌的直接评价和认可，其中，核心指标是品牌忠诚度。

与generic brand相关的网络解释 [注：此内容来源于网络，仅供参考]

generic brand：通用品牌

这种著名的标记笔可以在塑料上书写,且能够轻易地用手擦掉. 没有特征的品牌产生了通用品牌(generic brand)的创意. 它也适用于超市和服装店等分销商旗下的自有品牌(PLB). 这些品牌由于不用另外打造形象,所以价格一般更便宜.

generic brand：非名牌(产品)

family brand 多品类品牌 | generic brand 非名牌(产品) | green advertising 绿色策略式广告

generic brand：类似品牌

137generica.一般的,普通的,共有的 | 138generic brand类似品牌 | 139get around成功地解决,克服

would you like a generic brand：你要普通的药吗

23.In the pink. 我身體很好. | 24.Would you like a generic brand? 你要普通的藥嗎? | 25.Do you have a prescription? 你有帶處方嗎?

Brand: Generic：品牌:通用

Binding: Misc. 装订:杂项. | Brand: Generic 品牌:通用 | Label: Rittenhouse 标签: rittenhouse